Tabby, the MENA’s leading financial services and shopping app, has raised $160 million in a Series E financing round at a $3.3 billion valuation, cementing Tabby as the most valuable fintech company in the region. The round was led by existing investors Blue Pool Capital and Hassana Investment Company and drew additional participation from STV and Wellington Management.
Since the last funding round in October 2023, the financial services app has almost doubled its annualised transaction volumes to over $10 billion while growing profitability. The company recently acquired Tweeq, a Saudi-based digital wallet, expanding its product portfolio. It has introduced Tabby Card for flexible payments beyond checkout and Tabby Plus, a subscription program. Additionally, it has evolved its core buy now, pay later offering with longer-term payment plans, Tabby Shop to help users find the best deals, and Tabby Care, a buyer protection program.
The funds will be primarily used to accelerate the expansion of Tabby’s financial services, including digital spending accounts, payments, cards, and money management tools, while advancing Saudi Arabia’s Vision 2030 goals by driving the Kingdom’s cashless economy forward. This financing round positions Tabby strongly as it prepares for its upcoming IPO, signalling a pivotal step in its growth journey and reinforcing its ability to deliver the next generation of financial services across the Middle East.
Hosam Arab, CEO and Co-Founder at Tabby, said, “This investment allows us to accelerate our rollout of products that make managing money simpler and more rewarding for our customers. We’re focused on creating tangible impact—helping people take control of their finances with tools that are accessible, effortless and built for their everyday lives.”
Christopher Wu, Chief Investment Officer at Blue Pool Capital, said, “Tabby’s ability to innovate and deliver exceptional products is truly impressive. Their strong revenue growth and operational efficiency set them apart from other fintech companies globally. We are incredibly excited to support the team on their mission.”
Ahmed Al Qahtani, Chief Investment Officer for Regional Markets at Hassana Investment Company, said, “We are consistently impressed with Tabby’s remarkable ability to execute and build significant momentum in such a short time. Their unwavering dedication to delivering innovative products and solutions to customers reinforces our strong belief in Tabby’s bright future. We are excited to continue our partnership as they redefine the financial services landscape in the region.”
Tabby begins 2025 with more than 15 million registered users and over 40,000 sellers, driving an annualised sales volume of over $10 billion.