112 electronic signs strategically distributed across Dubai’s main road network 17,819 messages displayed during the first half of 2025 Messages delivered in sequential stages and at calculated distances to guide traffic flow Smart system powered by the advanced iTraffic platform, supported by AI and big data analytics Dubai, Roads and Transport Authority (RTA), December 25, 2025: The Roads and Transport Authority (RTA) announced that the Dynamic Message Signs (DMS) system has become a cornerstone in making mobility across Dubai smoother and safer. Real-time messages displayed on the signs have contributed to reducing travel
